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CEO, Rocky Mountain Institute, Colorado

C.V. Starr Distinguished Visitor - Class of Spring 2007

Amory Lovins is co-founder and CEO of the Rocky Mountain Institute, an independent and entrepreneurial nonprofit applied research center based in Old Snowmass, Colorado. RMI fosters the efficient and restorative use of natural and human capital to make the world more just, prosperous, and life-sustaining. Lovins’ work focuses on transforming various resource sectors, such as the hydrocarbon, automobile, and electricity fields, to achieve improved resource productivity. Lovins has consulted for government and industry in more than eight countries, while academically he has held several guest professorships and has co-authored over 29 books and publications. Among his publications are Soft Energy Paths: Toward a Durable Peace (HarperCollins, 1977), which has inspired a generation of American decision-makers; Natural Capitalism: Creating the Next Industrial Revolution (Back Bay Books, 1999); Factor Four: Doubling Wealth, Halving Resource Use (Allen & Unwin, 1997); and Small Is Profitable: The Hidden Economic Benefits of Making Electrical Resources the Right Size (RMI, August 2002).


Lovins has received nine honorary doctorates, a MacArthur Fellowship, the Heinz, Lindbergh, World Technology, and Hero for the Planet awards, the Happold Medal, and the Nissan, Mitchell, “Alternative Nobel,” Shingo, and Onassis Prizes.

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